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Barbara graduated in Business Administration at Luigi Bocconi University in Milan and holds an Executive Program in Digital Marketing & Strategy at Yale University.
With a lifelong passion for Marketing and Communication, she has developed her professional path mainly in FMCG in international companies such as Nestlè Waters and PepsiCo covering roles in the Italian market and in international contexts. She has defined the brand building strategy for some global brands and coordinated innovation projects at European level.
She has also developed experience in Retail and in defining communication plans related to Sustainability.
Barbara brings to The RoS a solid business experience and strategic vision on cross-functional projects.
In her spare time, she enjoys her passions: travel, cooking, wine, pilates and hiking.
